Alejandra Zilak
Alejandra Zilak is a content writer, ghostwriter, blogger, and editor. She has a bachelor's degree in journalism and a Juris Doctor. She's licensed to practice law in four jurisdictions and worked as an attorney for almost a decade before switching careers to write full time. She loves being part of the Bluleadz team and implementing SEO best practices with her content. When not working, she loves to read, write fiction, and long distance running.
Bluleadz Marketing
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9 minutes
The WordPress Crisis Explained (+ Why Switch to HubSpot's Content Hub)
If you rely on WordPress for your website hosting and management, you may want to sit up for this. In a surprising and potentially threatening move for millions of users, WordPress.org has officially banned WP Engine ...
HubSpot
Sep 30, 2024
Bluleadz Marketing
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7 minutes
The Power of Lifecycle Marketing on HubSpot: A Strategic Overview
Are you delivering value to your prospects at every stage of the buyer's journey? Engaging in lifecycle marketing that provides customers with what they need at every step of the way from being strangers to your brand ...
Marketing
Aug 19, 2024
Bluleadz Marketing
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6 minutes
Beginner's Guide to Marketing: How to Do Market Research
Alright, so you're a new marketer in your company and you want to start generating jaw-dropping results. Or, maybe you're the owner of a relatively new business. Regardless, the same question remains -- where do you ...
Buyers Journey
Aug 13, 2024
Categories
Bluleadz Marketing
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3 minutes
AI Company Boosts Their Sales Team Productivity After HubSpot Audit
You can have the most reliable and skilled sales team. But the reality still remains that in order to do their jobs as efficiently as possible, they need to have all of the technologies and resources to do so.
HubSpot
Jun 28, 2022
Bluleadz Marketing
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3 minutes
Cybersecurity Company Optimizes B2B Sales Process With Sales Hub
Every business has their own ways of doing things. Developing buyer personas is crucial, but how you move them along that sales funnel until they finally become customers often requires strategic and customized planning.
HubSpot
Jun 27, 2022
Bluleadz Marketing
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5 minutes
How to Optimize HubSpot Behavioral Events to Nurture Qualified Leads
Your website is a treasure trove of information. In addition to all of the obvious elements you’ve included to showcase your expertise, there’s even more valuable data regarding how your target audience interacts with ...
HubSpot
Jun 27, 2022
Bluleadz Marketing
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4 minutes
HubSpot Onboarding Leads to More Effective Marketing and a Bigger ROI
Sometimes, clients come to us already being familiar with one of the HubSpot hubs, seeking to expand the benefits they've already experienced. Other times, they need full guidance and training as they go through their ...
HubSpot
Jun 26, 2022
Bluleadz Marketing
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3 minutes
Hospitality Group Manages Multiple Brands with HubSpot Business Units
One of the many things we love the most about HubSpot is the platform’s ability to make running a business infinitely simpler. In addition to basics such as having a CRM and marketing automation, they also offer useful ...
HubSpot
Jun 25, 2022
Bluleadz Marketing
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8 minutes
How HubSpot CRM Tools Help Construction Businesses Grow
One of the best aspects of the construction industry is that people will always need you, so it can get really busy, really quickly. By the same token, having so many contacts can also lend itself to a lot of issues — ...
HubSpot
Jun 24, 2022
Bluleadz Marketing
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3 minutes
Nonprofit Improves Internal Efficiencies By Migrating to HubSpot LMS
One of the things we love the most about HubSpot is its practicality — it’s user-friendly, it offers a myriad of tools to make everyone’s jobs easier, and since it has marketing, sales, and service hubs, it often ...
HubSpot
Jun 11, 2022
Bluleadz Marketing
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3 minutes
SaaS Company Increases Form Submissions After Conversion Optimization
There are a lot of components that go into effective inbound marketing campaigns. You can do everything right to generate more website traffic – search engine optimization (SEO), social media campaigns, and lead ...
HubSpot
Jun 10, 2022
Bluleadz Marketing
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7 minutes
10 Re-Engagement Email Campaign Tips to Drive Conversions
Email marketing is one of the most effective ways to nurture your leads and stay top of mind when they’re ready to seek additional information or to finally make a purchase. However, it’s also common to have a lead who ...
Marketing
Jun 10, 2022
Bluleadz Marketing
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5 minutes
Exam Prep & Assistance Company Migrates Pardot to HubSpot
Companies have a myriad of choices when it comes to software to run their business. The options include a ton of different tools, such as: Customer relationship management Content management systems Marketing automation ...
HubSpot
Jun 08, 2022
Bluleadz Marketing
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4 minutes
EHR Software Company Establishes Inbound Strategy with Bluleadz
HubSpot offers a myriad of tools to maximize efforts through their Marketing Hub and Sales Hub. But in order to implement everything successfully, you must develop the right content, nurture your leads, and train SDR ...
HubSpot
Jun 07, 2022
Bluleadz Marketing
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4 minutes
Tech Company Leverages HubSpot Implementation to Scale Their Business
One of the things we enjoy the most at Bluleadz is helping companies grow. We thoroughly understand the excitement of scaling a business and meeting goals time after time. We were excited to support a recent client that ...
HubSpot
Jun 06, 2022
Bluleadz Marketing
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4 minutes
Nonprofit Improves Reach Using Marketing Hub Implementation Services
Every client has very specific needs; and to find the most appropriate solutions, it’s crucial to thoroughly understand their most pressing challenges. This is what we did with a client seeking to expand their brand ...
HubSpot
Jun 05, 2022
Bluleadz Marketing
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5 minutes
FinTech Company Increases Sales Meetings After HubSpot Website Design
Our mission at Bluleadz is to help businesses transform the way they market, sell, and service their customers while maximizing the impact of the HubSpot platform. And both of these elements were present when we ...
HubSpot
Jun 03, 2022
Bluleadz Marketing
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13 minutes
19 B2B Marketing KPIs You Should Be Measuring to Crush Your Goals
B2B marketing is a lot different from the B2C variety. The investment is larger, and it often requires buy-in from several individuals within a company. Therefore, it’s crucial to incorporate the practice of building ...
B2B Marketing
Jun 03, 2022
Bluleadz Marketing
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10 minutes
How to Get Started With HubSpot Setup to Grow Your Business
We live in an age where there’s a software as a service (SaaS) solution for most business needs. Need a customer relationship management (CRM) software? Email marketing solutions? Customer service? Name it, it exists, ...
HubSpot
May 27, 2022
Bluleadz Marketing
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11 minutes
How to Build Your B2B Marketing Funnel to Grow Your Business
No matter which industry you work in, you’re likely familiar with enough jargon to start a new language. It’s esoteric. It’s a sure giveaway of who’s had experience doing what. In the marketing world, one of those terms ...
Inbound Marketing
May 23, 2022
Bluleadz Marketing
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6 minutes
Pardot vs. HubSpot: Which One Wins for B2B Marketing Automation?
B2B marketing is significantly more complex than the B2C variety due to the fact that B2B transactions typically require a much larger investment. As a result, you have to set aside time regularly to strategize: How can ...
HubSpot
May 12, 2022
Get More Out of Your HubSpot
The HubSpot ecosystem's potential is practically limitless today, yet countless businesses only utilize a fraction of what the platform is truly capable of regarding tool utility, automation, data management, and so much more. Let our certified and accredited HubSpot experts dive in head-first to help you prioritize the highest-impact growth opportunities in your portal.