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9 Customer Service KPIs & Metrics to Measure to Boost Retention
Once upon a time, people would buy goods or services they needed and go on about their day. Leaving reviews wasn’t a thing. Expecting a company to go above and beyond what you wanted wasn’t a thing. Tit for tat. ...
How to Generate Leads Without Cold Calling (+ 10 Tips)
Raise your hand the last time you enjoyed receiving a phone call from an unknown number. In fact, more likely than not, you simply reject them. And in the event that you do answer a cold call, you likely look for an ...
Top 10 Email List Scrubbing Software Tools to Get Accurate Email Data
If you own a business, you’re well aware of the value of having a good email list. It lets you connect with potential and existing customers, and it can help you drive a significant amount of traffic to your website. It ...
20 Marketing Automation Software Solutions to Accelerate Your Business
No matter your industry or the goods or services you offer, if people aren’t aware of them, they’re not going to buy them. So what’s a person to do? You already have a schedule full of meetings, demos, networking ...
Agile Marketing and Scrum: 5 Steps to Drive Results More Efficiently
Do you remember when writing letters was a thing? You’d get a pen and paper and tell a story or give updates on your life to your friend who moved to another state. You’d then find an envelope, go to the store to buy a ...
8 Ways to Get More Customer Testimonials (+ How to Boost Sales)
Let’s face it — everyone loves getting a good customer testimonial. At the end of the day, when you start researching a product or service, one of the first things you do is see what other people have to say about it. ...
How to Ask for Referrals From Existing Clients (+ Letter Templates)
What’s your elevator pitch? Just kidding. Don’t tell me. You could be selling a panacea to solve the world’s problems. The ultimate product or service that makes everyone who makes eye contact with you as happy as a ...
How to Write Great Blog Posts for Your Target Audience (+Tips)
How much time do you spend online looking for information? While Siri and Alexa are certainly helpful, when you are looking to do more in-depth research, the more detailed the content, the more helpful it is. This is ...
13 Examples of Interactive Content That Foster Engagement
If you’re old enough to remember MySpace, you’re probably wearing glasses and going to bed at a reasonable hour. You also likely remember all the fun quizzes you could do before the times when Cambridge Analytica sucked ...
Happy Customers: How to Delight & Retain People to Drive Revenue
Money can’t buy happiness. Or can it? The adage may be popular, yet increasing revenue is on everyone’s list of main goals. And while striving for it is certainly logical, the only way to achieve it is to make customers ...
5 Ways a Business Development Consultant Helps You Grow Your Business
What brought you into the world of sales? For many people, the answer comes down to passion. They found something they love to do and decided to dedicate their lives to doing it. Or maybe you were just tired of your ...
The 15 Best Email Marketing Tips to Overcome Your Biggest Challenges
Email marketing is still one of the most cost-effective ways to reach your target audience. In fact, the ROI on these types of campaigns is 4,200 percent. It’s also one of the most popular ways for small and medium ...
How To Develop a CRM Strategy That Accelerates Revenue Growth
Investing in the right customer relationship management software (CRM) for your company requires extensive research into which tools align best with your business goals.
What is Smarketing and Why Is It Essential?
No matter your industry, chances are pretty high that you use terms and jargon that only make sense to those who work with you. However, they exist for a reason — whether it’s to make processes easier, or it’s a term of ...
How to Set Up HubSpot CRM
HubSpot has really become a game changer for businesses around the world. Thanks to their all-in-one platform approach to sales, marketing, and customer service — plus their extensive free training on how to use each ...
How to Write Effective Email Subject Lines (+ Examples)
Once upon a time, in the days of America Online and dial-up internet, it was exciting to receive email notifications. We got that same dopamine hit we get when we receive a social media or delivery notification of a ...
Get More Out of Your HubSpot
The HubSpot ecosystem's potential is practically limitless today, yet countless businesses only utilize a fraction of what the platform is truly capable of regarding tool utility, automation, data management, and so much more. Let our certified and accredited HubSpot experts dive in head-first to help you prioritize the highest-impact growth opportunities in your portal.
