Bluleadz Marketing
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9 minutes
The WordPress Crisis Explained (+ Why Switch to HubSpot's Content Hub)
If you rely on WordPress for your website hosting and management, you may want to sit up for this. In a surprising and potentially threatening move for millions of users, WordPress.org has officially banned WP Engine ...
HubSpot
Sep 30, 2024
Bluleadz Marketing
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7 minutes
The Power of Lifecycle Marketing on HubSpot: A Strategic Overview
Are you delivering value to your prospects at every stage of the buyer's journey? Engaging in lifecycle marketing that provides customers with what they need at every step of the way from being strangers to your brand ...
Marketing
Aug 19, 2024
Bluleadz Marketing
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6 minutes
Beginner's Guide to Marketing: How to Do Market Research
Alright, so you're a new marketer in your company and you want to start generating jaw-dropping results. Or, maybe you're the owner of a relatively new business. Regardless, the same question remains -- where do you ...
Buyers Journey
Aug 13, 2024
Categories
Bluleadz Marketing
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10 minutes
What Are Tickets in HubSpot?
HubSpot has many tools for different users. While the marketing and sales tools are perhaps the most well-known tools on the HubSpot platform, the service tools in HubSpot can be just as critical to a business’ ongoing ...
HubSpot Tools
Mar 01, 2024
Bluleadz Marketing
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11 minutes
HubSpot Sequences vs. Workflows: What You Need to Know
Whether you’re a new HubSpot user working with the platform for the first time or you’re an old hand at using HubSpot tools, it can be a challenge to know which tool on the platform is the absolute best for your needs. ...
Workflows
Feb 28, 2024
Bluleadz Marketing
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12 minutes
How to Update Your HubSpot Email Authentication Settings
Recently, Google and Yahoo set new DMARC requirements for email senders to try to cut down on the number of unsolicited emails that users receive daily. These requirements are making it so that HubSpot users who send ...
HubSpot
Feb 23, 2024
Bluleadz Marketing
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26 minutes
What’s the Deal with HubSpot Deals? How to Manage the Tool (+Videos)
Okay, you’ve got a healthy marketing funnel going—stuffing the top with leads, nurturing them with marketing content, and converting them to sales-qualified leads (SQLs). What’s next? Well, after your sales team has ...
HubSpot
Feb 02, 2024
Bluleadz Marketing
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19 minutes
The Ultimate Guide to Using HubSpot Tickets (+ Video Tutorials)
Tickets are an important means for organizations to track and prioritize actions. With a solid ticketing system, organizations can help their service teams track (and adhere to) service level agreements (SLAs). This can ...
HubSpot
Jan 29, 2024
Bluleadz Marketing
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40 minutes
The HubSpot Email Guide: Everything You Need to Know (+Video)
Emails are a critical communication channel for businesses of all sizes and industries. According to Statista, there were 347.3 billion emails sent per day in 2023—and that number is projected to grow to 392.5 billion ...
HubSpot
Jan 24, 2024
Bluleadz Marketing
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19 minutes
The Guide to Using HubSpot Lists (+Video Tutorials)
Okay, so you’ve built out your HubSpot platform a bit—you have a website, you’ve set up ads, you’re generating new contacts via HubSpot forms, but what now? How can you turn those new contacts into customers and ...
HubSpot
Jan 23, 2024
Bluleadz Marketing
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16 minutes
The HubSpot Activity Feed Guide (+ Tutorial Videos)
HubSpot is constantly working to expand the list of tools that users have available to them. And, the more tools that you use on the platform, the more easily you can track all of your interactions with leads, ...
HubSpot
Jan 08, 2024
Bluleadz Marketing
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20 minutes
The Ultimate Guide to Using HubSpot Custom Objects (+Video Tutorials)
In HubSpot’s own words, objects “represent business relationships and processes.” Objects in HubSpot can be many things—contacts, deals, companies, and tickets are all examples of objects. They’re the basic building ...
HubSpot
Dec 27, 2023
Bluleadz Marketing
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16 minutes
What to Know About HubSpot’s Target Accounts Index (+ Videos)
Finding ways to seal the deal with your high-value prospects is a constant challenge for any sales team. Getting the right prospects in the door for sales to talk to is a critical task for marketing departments in any ...
HubSpot
Dec 20, 2023
Bluleadz Marketing
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25 minutes
HubSpot Contacts: How to Manage Your Database (+ Video Tutorials)
Whether you’re an old hand at managing relationships with customers or are relatively new to the field, odds are that you need some way of keeping track of all the leads, prospects, opportunities, and customers that ...
HubSpot
Dec 08, 2023
Bluleadz Marketing
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18 minutes
How to Use HubSpot Calling Tools (+ Videos): The Ultimate Guide
When it comes to closing a deal or providing a vital service to your customers, sometimes an email just isn’t enough. There are occasions where you’ll need to provide that personal touch to a customer interaction to ...
HubSpot
Dec 04, 2023
Bluleadz Marketing
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26 minutes
The Ultimate Guide to Using HubSpot Reporting
So, you’ve set up a website, you have a sales team, and your marketing department is cranking out content like crazy. How do you measure your results? Reviewing reports of sales and marketing department performance is ...
HubSpot
Nov 29, 2023
Bluleadz Marketing
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19 minutes
Advertising vs. Content Marketing vs. Content Advertising (+ Examples)
Modern technology has completely changed the landscape of pretty much everything. People are used to instant gratification and being able to take "control of the wheel" when it comes to their interactions with brands. ...
Marketing
Nov 08, 2023
Bluleadz Marketing
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24 minutes
Using HubSpot’s Companies Tool for Your Sales & Marketing (+Videos)
Companies are more than just a property in your HubSpot portal—they’re a critical means of organizing and profiling contacts in your database. That’s why HubSpot has a special page under your contacts just for managing ...
HubSpot
Nov 07, 2023
Bluleadz Marketing
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16 minutes
13 Reasons Why You're Not Hitting Your Sales Goals (+ Success Tips)
Without identifiable sales goals to work toward, leaders can become a bit aimless or unfocused when directing their teams. Goal setting isn’t just a guide to your "Big Picture" business objectives. It also helps ...
Sales
Oct 30, 2023
Bluleadz Marketing
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17 minutes
10 Tips to Crush Your Next Outbound Sales Calls (+ Script Examples)
I know what you're probably wondering: "Wait, isn't Bluleadz an inbound marketing agency? Why are you doing a post about outbound sales calls?" The reason is simple. Outbound calling still remains a valuable means of ...
Sales
Oct 30, 2023
Bluleadz Marketing
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12 minutes
How to Run the Best Pipeline Review Meeting (+ 10 Questions)
Any salesperson can tell you that managing your sales pipeline can be incredibly complicated. Organizing top, middle, and bottom-of-the-funnel interactions and setting up content and resources to facilitate the buyer's ...
Sales
Oct 27, 2023
Get More Out of Your HubSpot
The HubSpot ecosystem's potential is practically limitless today, yet countless businesses only utilize a fraction of what the platform is truly capable of regarding tool utility, automation, data management, and so much more. Let our certified and accredited HubSpot experts dive in head-first to help you prioritize the highest-impact growth opportunities in your portal.