![SK West](https://www.bluleadz.com/hs-fs/hubfs/About_Us_2019/New_BZ_Team_Headshots_2019/SK-west-author-pic-square.jpeg?width=400&name=SK-west-author-pic-square.jpeg)
SK West
I earned my Master’s degree in Art History & Criticism at USF and have published works of journalism, art criticism, and poetry. My passion for writing started with scribbles in crayon and now involves empathetic storytelling that connects with the audience through emotion and eloquence. When not working, I enjoy rollerskating and thrift shopping.
Bluleadz Marketing
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7 minutes
The Power of Lifecycle Marketing on HubSpot: A Strategic Overview
Are you delivering value to your prospects at every stage of the buyer's journey? Engaging in lifecycle marketing that provides customers with what they need at every step of the way from being strangers to your brand ...
Marketing
Aug 19, 2024
Bluleadz Marketing
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7 minutes
What Is a Subdomain? (+ Basics for Business Leaders)
All right, you have a shiny new website domain you just purchased from GoDaddy or an alternative domain name listing service. Now, you need to structure your new website so it's easy for you to manage and for your ...
HubSpot
Jul 30, 2024
Bluleadz Marketing
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5 minutes
BANT: 30 Questions You Need to Ask To Qualify Your Prospects
BANT is a fast and easy scheme for qualifying leads that has everyone excited. With BANT, you have the opportunity to learn everything you need to know from a prospect in a structured and precise way. This saves a huge ...
Sales
Jan 25, 2024
Categories
![](https://www.bluleadz.com/hubfs/Restaurant%20Header.jpeg)
Bluleadz Marketing
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11 minutes
The 10 Best Restaurant Website Designs That Attract Customers (+ Tips)
When people are researching a new place to eat, it’s important for a restaurant’s website to be informative, up to date, and authentic. This is especially true when the industry is disrupted during a global pandemic, ...
Marketing
Mar 23, 2021
![](https://www.bluleadz.com/hubfs/referral-marketing-team-meeting.jpeg)
Bluleadz Marketing
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9 minutes
How to Implement a Referral Marketing Strategy (+ Examples)
We have all benefited from the recommendations a friend or loved one has made to us, at one point or another; when someone says to watch a movie, buy a product, or subscribe to a new service, we listen! Referral ...
Marketing
Mar 12, 2021
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