Categories
How to Deliver Exceptional Customer Service Experiences
Have you ever bought anything from Zappos? They bend over backwards to make customers have a wonderful experience. Bought something a week ago that’s now on sale? Contact them and they’ll refund you the difference. ...
7 Ways to Use Customer Experience Analytics to Improve Retention
The key to any company’s success is customer service. Granted, you do need to provide good products or services; but the cherry on top, the big kahuna, what keeps customers coming back for more is their customer ...
The 18 Best Customer Service Software for Driving Retention in 2021
Good customer service requires a lot more than greeting people with a smile — especially in a world when so many transactions are conducted online. And while having customer service representatives helping you manage ...
7 Ways Business Intelligence (BI) Will Revolutionize Your Organization
Data analysis helps put your company ahead of your competitors. The use of business intelligence involves taking all the information available, processing it, and analyzing it at a rapid rate a human couldn’t achieve ...
7 Tips for Using Your Help Desk and Ticketing Tools in Service Hub
One of the best indicators of success is providing a great customer experience. Note that I said great; not just good. In the age of instant gratification, it behooves any business to go the extra mile for customers. ...
10 Customer Service Best Practices to Help You Prevent Common Mistakes
When was the last time you enjoyed elevator music while waiting on hold? How about having to wait more than an hour because no matter when you call, you get a recorded message saying that they are experiencing a higher ...
What Is Inbound Sales? How to Drive Revenue Fast
You’ll need to look no further than Mad Men to understand that for decades companies have been trying to understand consumer behavior and what would motivate them to purchase a product or service. Certainly, over time, ...
How To Conduct the Best Customer Service Training (+ Top Programs)
In a day and age where instant gratification is the norm, it’s still surprisingly common to come across companies that are colossally failing in the customer service department. A lot of them are oblivious about the ...
How Customer Service Technology Helps You Delight and Retain Customers (+ Trends to Follow)
Technology does a lot to make everyone’s lives easier — and most of it can be done from our smartphones. Set up alarms, send and receive work emails, and order food, to name a few. It’s all well and dandy and we’re all ...
How to Improve Customer Service Employee Satisfaction (+ Impacts)
Remember the phrase the customer is always right? While the sentiment behind the adage is to make things as pleasant as possible for your target audience, it’s also crucial to understand that having happy employees is ...
The Top 10 Social Media Platforms Businesses Should Use to Get Leads
There are a lot of social media networks out there. We’re long past the days where one or two big names ruled the nest. Yes, of course, there are still some big names in the business — we’re looking at you, the book — ...
9 Customer Service KPIs & Metrics to Measure to Boost Retention
Once upon a time, people would buy goods or services they needed and go on about their day. Leaving reviews wasn’t a thing. Expecting a company to go above and beyond what you wanted wasn’t a thing. Tit for tat. ...
How to Generate Leads Without Cold Calling (+ 10 Tips)
Raise your hand the last time you enjoyed receiving a phone call from an unknown number. In fact, more likely than not, you simply reject them. And in the event that you do answer a cold call, you likely look for an ...
Top 10 Email List Scrubbing Software Tools to Get Accurate Email Data
If you own a business, you’re well aware of the value of having a good email list. It lets you connect with potential and existing customers, and it can help you drive a significant amount of traffic to your website. It ...
20 Marketing Automation Software Solutions to Accelerate Your Business
No matter your industry or the goods or services you offer, if people aren’t aware of them, they’re not going to buy them. So what’s a person to do? You already have a schedule full of meetings, demos, networking ...
Agile Marketing and Scrum: 5 Steps to Drive Results More Efficiently
Do you remember when writing letters was a thing? You’d get a pen and paper and tell a story or give updates on your life to your friend who moved to another state. You’d then find an envelope, go to the store to buy a ...
8 Ways to Get More Customer Testimonials (+ How to Boost Sales)
Let’s face it — everyone loves getting a good customer testimonial. At the end of the day, when you start researching a product or service, one of the first things you do is see what other people have to say about it. ...
16 TOFU, MOFU, and BOFU Content Examples for Your Marketing Funnel
Before the advent of the internet, marketing was almost exclusively based on outbound methodologies. Whether you were ready to buy or not, TV commercials would interrupt your favorite shows. Newspaper and magazine ads ...
Get More Out of Your HubSpot
The HubSpot ecosystem's potential is practically limitless today, yet countless businesses only utilize a fraction of what the platform is truly capable of regarding tool utility, automation, data management, and so much more. Let our certified and accredited HubSpot experts dive in head-first to help you prioritize the highest-impact growth opportunities in your portal.
