Applying HubSpot Education to Every Aspect of Your Organization.

Bluleadz Marketing
5 minutes

HubSpot Acquires Cacheflow to Add Native CPQ Power to Commerce Hub

HubSpot
Oct 14, 2024
Bluleadz Marketing
9 minutes

The WordPress Crisis Explained (+ Why Switch to HubSpot's Content Hub)

If you rely on WordPress for your website hosting and management, you may want to sit up for this. In a surprising and potentially threatening move for millions of users, WordPress.org has officially banned WP Engine ...
HubSpot
Sep 30, 2024
Bluleadz Marketing
7 minutes

The Power of Lifecycle Marketing on HubSpot: A Strategic Overview

Are you delivering value to your prospects at every stage of the buyer's journey? Engaging in lifecycle marketing that provides customers with what they need at every step of the way from being strangers to your brand ...
Marketing
Aug 19, 2024
Bluleadz Marketing
6 minutes

Beginner's Guide to Marketing: How to Do Market Research

Alright, so you're a new marketer in your company and you want to start generating jaw-dropping results. Or, maybe you're the owner of a relatively new business. Regardless, the same question remains -- where do you ...
Buyers Journey
Aug 13, 2024

Categories

Bluleadz Marketing
8 minutes

How to Export a HubSpot Blog to WordPress in 11 Easy Steps

At Bluleadz, we love HubSpot – but we get it, it's not for everyone. If you're trying to get off the platform, WordPress is probably one of the first options that comes to mind – it does power 30 percent of the internet ...
HubSpot
Apr 14, 2020
Bluleadz Marketing
10 minutes

How to Build an Effective Trade Show Marketing Strategy (+ Benefits)

Trade shows are a great way to get yourself in front of an engaged audience that's already started their journey down the sales funnel. You'll want to capitalize on the opportunity to interact directly with potential ...
Marketing
Apr 13, 2020
Bluleadz Marketing
9 minutes

5 Examples of LinkedIn Showcase Pages (+ Best Practices to Adopt)

Most businesses have more than one type of audience or buyer persona. In fact, you're probably targeting at least two or three different niches at any given time. LinkedIn has proven itself as an effective tool for ...
Marketing
Apr 10, 2020
Bluleadz Marketing
7 minutes

How to Create Your Brand Tone to Attract the Right People (+ Examples)

You'll always recognize your parent or guardian's voice. It rarely ever changes. But you also can recognize their tone and know how much trouble you're in. The same goes for your company's brand. Your audience will ...
Marketing
Apr 08, 2020
Bluleadz Marketing
8 minutes

5 of the Best WordPress Website Examples (+ How to Build One)

Now that we’re well into the 21st century, having a website is non-negotiable. Not only does it affect your credibility, but it also functions as a primary touchpoint for customers to interact with your business. But ...
Marketing
Apr 06, 2020
Bluleadz Marketing
6 minutes

How to Improve Learning Agility to Climb High in Your Career

It's incredibly sought after in leadership and encouraged in individual reports, but it can be incredibly difficult to cultivate if you don't fully understand it. Learning agility doesn't have to be a novel skill. If ...
Leadership
Apr 03, 2020
Bluleadz Marketing
14 minutes

30 of the Best Business Podcasts You Should Listen to in 2020

When it comes to content marketing, podcasts are a little bit unusual. Most marketers haven’t built their own podcast, but marketers, entrepreneurs, and others certainly enjoy tuning in to them. Some of the most popular ...
Leadership
Apr 02, 2020
Bluleadz Marketing
5 minutes

LinkedIn Analytics: 16 Metrics You Need to Focus On

LinkedIn has proven itself as a great lead generation tool for businesses across the board. But, unlike most other social media platforms, you can't just look at basic metrics in order to understand if your strategy is ...
Marketing
Apr 01, 2020
Bluleadz Marketing
4 minutes

3 Customer Service-Based Technologies That Boost Delight

Customer service has experienced a change in the last few years. Customers have become more demanding and want your company’s attention now. They don’t want to wait in a service line, digital or physical, and the longer ...
Service
Mar 30, 2020
Bluleadz Marketing
9 minutes

What Is Website Accessibility? 13 Guidelines You Need to Know

Building a website is easier now than ever before. Many companies turn to drag and drop solutions, or they find awesome templates in the content management system (CMS) platform they’re using. But once the site is up ...
Marketing
Mar 27, 2020
Bluleadz Marketing
7 minutes

6 Tips to Maintain Productivity When Teams Are Forced to Work Remotely

The world can change on a dime, and all businesses can do is try to adapt as quickly and as effectively as possible. Sometimes, that means making the jump from operating in an official workplace setting to working ...
Leadership
Mar 27, 2020
Bluleadz Marketing
8 minutes

14 of the Best Business Fonts to Use For Your Logo

Your logo is the crown jewel of your brand, right? It's what you'll put on all of your collateral, from beer koozies to email signatures. And to get the perfect logo, all you need is a neat image! Well, not exactly. ...
Marketing
Mar 25, 2020
Bluleadz Marketing
7 minutes

5 Financial Tech Companies to Look Out for in 2020

If you own any sort of device that connects to the internet, mobile or otherwise, you probably have made the transition to managing your finances online to some degree. Whether it's your bank's mobile app or some sort ...
Marketing
Mar 23, 2020
Bluleadz Marketing
9 minutes

Data Deduplication: How to Manage Duplicate Contacts in HubSpot

When's the last time you did a deep clean of your CRM? What did you find? Chances are there were at least a few contacts repeated in there. Were you aware that those redundancies can actually be holding your business ...
HubSpot
Mar 20, 2020
Bluleadz Marketing
6 minutes

9 of the Best UX Design Principles You Need to Adopt Now

At the heart of user experience (UX) design is what speaks to your target audience. There are millions of websites vying for the attention of the public. If you want to grab your site visitors and keep them engaged, you ...
Marketing
Mar 19, 2020
Bluleadz Marketing
12 minutes

How to Define Your Target Market (w/ 6 Research Tips & Worksheet)

Launching a marketing campaign without knowing your audience is like shooting into the dark. You have no clear target and no concept of what success actually looks like. This is why your target market is so important to ...
Marketing
Mar 18, 2020
Bluleadz Marketing
5 minutes

How to Improve Your Search Impression Share (& How to Calculate It)

You've finally finished developing a great paid media campaign. Google Ads has promised you a lot and you're ready to see the fruits of your labor. It's gone live and you're excited to see the numbers start rolling in. ...
Marketing
Mar 17, 2020
Bluleadz Marketing
7 minutes

5 Ways to Get Approved for Startup Grants (+ Other Funding Options)

Taking the steps to become an entrepreneur and start your own company is a huge deal, and we commend you for it. But one of the harsh realities of being a small business owner is that it isn't cheap. A lot of ...
Leadership
Mar 16, 2020