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Bluleadz Marketing
5 minutes

HubSpot Acquires Cacheflow to Add Native CPQ Power to Commerce Hub

HubSpot
Oct 14, 2024
Bluleadz Marketing
9 minutes

The WordPress Crisis Explained (+ Why Switch to HubSpot's Content Hub)

If you rely on WordPress for your website hosting and management, you may want to sit up for this. In a surprising and potentially threatening move for millions of users, WordPress.org has officially banned WP Engine ...
HubSpot
Sep 30, 2024
Bluleadz Marketing
7 minutes

The Power of Lifecycle Marketing on HubSpot: A Strategic Overview

Are you delivering value to your prospects at every stage of the buyer's journey? Engaging in lifecycle marketing that provides customers with what they need at every step of the way from being strangers to your brand ...
Marketing
Aug 19, 2024
Bluleadz Marketing
6 minutes

Beginner's Guide to Marketing: How to Do Market Research

Alright, so you're a new marketer in your company and you want to start generating jaw-dropping results. Or, maybe you're the owner of a relatively new business. Regardless, the same question remains -- where do you ...
Buyers Journey
Aug 13, 2024

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Bluleadz Marketing
6 minutes

Color Theory: It's Okay to Be Green

Color psychology is one of those things that is difficult to grasp at first, but it plays a role in the behavior of consumers visiting a website. There is a lot of contradictory advice out there. Women and men both like ...
Marketing
Jul 31, 2017
Bluleadz Marketing
6 minutes

Page Rank Zero: What It Is and What It Means For You

For many years now, reaching the #1 spot in Google’s search results page has been considered the gold standard of SEO success. Recently, though, things changed in an unexpected way.
Marketing
Jul 27, 2017
Bluleadz Marketing
7 minutes

Tofu, Mofu, or Bofu? Aligning Your Content to Your Sales Funnel

As your prospects move through the buyers journey – and hence, through your sales funnel – they need different types of content to inform, motivate, and persuade them.
Marketing
Jul 26, 2017
Bluleadz Marketing
6 minutes

5 Tips to Start Your Own Facebook Group

Everyone knows Facebook is a great way to grow your business, especially if you’re in a B2C industry. Figuring out how to make the most of it, however, can be easier said than done. After all, companies’ organic reach – ...
Marketing
Jul 25, 2017
Bluleadz Marketing
7 minutes

Worst Video Marketing Mistakes That You NEED To Avoid

Video marketing is a great way to position your brand, attract attention to your product, service or business, show prospects the benefits, and maybe even get a laugh or two! Bad video on the other hand, can be ...
Marketing
Jul 21, 2017
Bluleadz Marketing
6 minutes

7 Ways To Align Your Sales & Marketing Teams

What's the relationship like between your sales and marketing teams? Often, in many businesses there's almost a type of sibling rivalry between these two teams. Your sales team might feel like marketing isn't generating ...
Marketing
Jul 20, 2017
Bluleadz Marketing
7 minutes

Top 6 Benefits of Putting Your Website On HubSpot

Content management systems are meant to be a one stop shop for planning out inbound marketing strategies, executing marketers’ plans and monitoring outcomes. While not all content management systems fulfill these ...
HubSpot
Jul 19, 2017
Bluleadz Marketing
7 minutes

30 Video Marketing Stats That'll Have You Running to Purchase A Camera

Still stuck asking yourself if video marketing is worth it? Ready to purchase that flashy DSLR camera, but want to know when you'll see ROI? Marketers in all industries have realized the power of video in their social ...
Marketing
Jul 14, 2017
Bluleadz Marketing
4 minutes

How To Develop The Right Inbound Marketing Strategy

With companies of all industries using inbound marketing to attract customers, creating a comprehensive strategy that has a great impact is what will separate them from the competition. Depending on your inbound ...
Marketing
Jul 11, 2017
Bluleadz Marketing
20 minutes

My Journey as Marketing Manager of a Diamond HubSpot Partner Agency

“I’ve been so busy, I really need to update my LinkedIn profile to reflect what I’ve been working on over the past year” I said to myself as I drove home from my normal Saturday routine of playing racquetball. -- That ...
HubSpot
Jul 06, 2017
Bluleadz Marketing
4 minutes

How Lead Nurturing Can Help You Increase Sales

Lead nurturing is one of the most important activities you can commit to as part of your sales and marketing processes. It recognizes and harnesses one of the most important facts about people: That most of them simply ...
Marketing
Jul 05, 2017
Bluleadz Marketing
5 minutes

Marketing KPIs You Need To Track To Grow Your Business

Marketing used to be a "shotgun affair." You'd run your print or radio advertising in as many outlets as your budget allowed and try to get your message out. If you did your homework, hopefully you chose to run your ads ...
Marketing
Jun 26, 2017
Bluleadz Marketing
4 minutes

Influencer Marketing: How To Identify & Select Your Influencers

Influencer marketing is one of the most powerful content marketing techniques, but often comes as new territory for even the most experienced marketers. Not only does influencer marketing boost brand advocacy efforts, ...
Marketing
Jun 23, 2017
Bluleadz Marketing
4 minutes

The Top 8 Benefits Of Personalized Marketing Strategies

Personalized marketing is rapidly becoming one of the most powerful trends in the online world.
Marketing
Jun 15, 2017
Bluleadz Marketing
7 minutes

A Dozen LinkedIn Tips You Need To Try

While millions of professionals use LinkedIn everyday to advance their careers and grow their business networks, LinkedIn offers marketers so much more. It's a common misconception that LinkedIn is solely for job ...
Marketing
Jun 14, 2017
Bluleadz Marketing
7 minutes

5 Examples of Great Facebook Ads (& Why They Work)

Facebook began as a way for people to connect and keep up with each other's lives(college students specifically). Today, with over 2.2 billion monthly active users, Facebook has become much more. In the not too distant ...
Marketing
Jun 08, 2017
Bluleadz Marketing
5 minutes

How to Share Company Videos on LinkedIn

So, you've created a new video blog or webinar and you're ready to share it with the world. Including your video in blogs and email campaigns is a good place to start, but what about social media? Every social media ...
Marketing
Jun 06, 2017
Bluleadz Marketing
7 minutes

What Is Personalized Marketing?

All forms of effective digital marketing have one thing in common: Personalization.
Marketing
Jun 02, 2017