Delight customers. Gain promoters.

Bluleadz Marketing
5 minutes

HubSpot Acquires Cacheflow to Add Native CPQ Power to Commerce Hub

HubSpot
Oct 14, 2024
Bluleadz Marketing
9 minutes

The WordPress Crisis Explained (+ Why Switch to HubSpot's Content Hub)

If you rely on WordPress for your website hosting and management, you may want to sit up for this. In a surprising and potentially threatening move for millions of users, WordPress.org has officially banned WP Engine ...
HubSpot
Sep 30, 2024
Bluleadz Marketing
7 minutes

The Power of Lifecycle Marketing on HubSpot: A Strategic Overview

Are you delivering value to your prospects at every stage of the buyer's journey? Engaging in lifecycle marketing that provides customers with what they need at every step of the way from being strangers to your brand ...
Marketing
Aug 19, 2024
Bluleadz Marketing
6 minutes

Beginner's Guide to Marketing: How to Do Market Research

Alright, so you're a new marketer in your company and you want to start generating jaw-dropping results. Or, maybe you're the owner of a relatively new business. Regardless, the same question remains -- where do you ...
Buyers Journey
Aug 13, 2024

Categories

Bluleadz Marketing
12 minutes

20 Expert Tips to Delight Your Customers (w/ Examples)

Your existing customers are among your best assets. They already understand your value – you never need to start over from scratch with them. Keeping them engaged and interested in what you have to offer can be ...
Service
Nov 06, 2019
Bluleadz Marketing
8 minutes

How to Build a Knowledge Management System to Drive Customer Success

Customer success and support should be the priority of any business that has any value in their buyers. It all ties back to the bigger goal – improving the customer experience. One of the best tactics to support ...
Service
Oct 22, 2019
Bluleadz Marketing
11 minutes

How to Upsell Your Customers The Right Way ( +10 Examples)

All in all, there are two major approaches to driving more sales revenue: Getting new accounts or growing the value of existing ones. If your enterprise has a strong inbound marketing operation, you probably already ...
Service
Oct 03, 2019
Bluleadz Marketing
14 minutes

10 of the Best Customer Loyalty Program Software to Fuel Growth

Your current customers are your best asset for the future of your business. Do you know why? Because the way consumers gather information has evolved dramatically in recent years. In response, companies are creating ...
Service
Oct 02, 2019
Bluleadz Marketing
9 minutes

How to Create a Net Promoter Score (NPS) (+ Best Practices)

There's one simple rule in today's buyer-centric world of business: You need to give your customers a voice. But that's not just lip service. You're not just asking them to take surveys, then doing nothing with the ...
Service
Sep 27, 2019
Bluleadz Marketing
15 minutes

How to Create a Customer Loyalty Program in 5 Easy Steps (+Examples)

Retention is actually incredibly important to the future growth of your business, but it’s often an afterthought. But for every new customer acquired to replace a lost one, it costs a business about 5-25X more than it ...
Service
Sep 25, 2019
Bluleadz Marketing
12 minutes

Creating a Voice of the Customer Strategy in 5 Easy Steps (+ Examples)

It’s important that you recognize your customers as your best resource for how you can continue growing your business. Growth is more than just earning new customers. It’s also retaining and continually delighting the ...
Service
Sep 18, 2019
Bluleadz Marketing
14 minutes

20 Customer Satisfaction Survey Questions You Need to Ask (+Examples)

One part of marketing and selling is obtaining new customers. The other? Keeping a happy smile on their face. Let’s face it: Not every customer is going to be a happy customer. There are always situations that arise ...
Service
Aug 07, 2019
Bluleadz Marketing
9 minutes

Customer Experience Training: Ideas and Programs You Need to Try

In today's evolving business landscape, companies have shifted their approach to become more customer centric. And at the heart of the customer-centric methodology, we find the customer experience. Customer experience ...
Service
Aug 01, 2019
Bluleadz Marketing
13 minutes

How to Build the Perfect Customer Experience Strategy

The world of business has changed, ushering in a newly found focus on the customer. Today, a customer-centric business plan is the norm for most thriving companies. Customer centricity is the approach of building a ...
Service
Jul 29, 2019
Bluleadz Marketing
7 minutes

How to Define Customer Service Objectives the Right Way (+Examples)

For most service agents, it’s important to focus on delighting and supporting your customers to boost retention. But that becomes substantially more difficult if you’re not setting and pursuing the right objectives. ...
Service
Jul 28, 2019
Bluleadz Marketing
7 minutes

What is Customer Centricity? Your Best Strategy for Future Growth

When it comes to business, strategy can make or break your path to success. It determines how you boost and manage growth, how you deliver products and services to customers, and how you approach business as a whole. If ...
Service
May 15, 2019
Bluleadz Marketing
9 minutes

11 of the Very Best Rules For Great Customer Service

Quality customer service is the lifeblood of any good company. But sometimes, it's hard to know the right service approach with your clients, and it's easy to get frustrated. This blog post will walk you through some of ...
Service
May 05, 2019
Bluleadz Marketing
7 minutes

How to Write Client Thank You Notes to Spark Delight

Nurturing customer relationships is a key element of a successful business. There are a lot of ways to go about doing this, but it’s important to remember that small gestures can go a long way. Customers like to feel ...
Service
Apr 30, 2019
Bluleadz Marketing
9 minutes

5 Very Bad Customer Service Stories From 2018

Nothing drives business away like bad customer service. There’s nothing quite like getting ripped off and then spending two hours on the phone listening to terrible elevator music to inspire someone to never work with a ...
Service
Apr 27, 2019
Bluleadz Marketing
4 minutes

12 Ways to Improve Customer Service Throughout Your Organization

Good customer service is what tells your customers you’ll be with them through thick and thin. When the people who depend on your products have a problem, they go to customer service. The experience they have informs ...
Service
Apr 24, 2019
Bluleadz Marketing
4 minutes

How to Get Your Team Excited About Your Customer Engagement Strategies

Employee buy-in is a powerful, often invisible factor that drives your business success. Pew Research calls it engagement. Engaged employees are “cognitively and emotionally” connected to their work and workplace. They ...
Service
Apr 19, 2019
Bluleadz Marketing
5 minutes

The Best Customer Service Skills List You Need to Hire Reps

Looking for a good customer service skills list? You’re in luck! Hiring decision makers need to look at the big picture when building their team. Not only is it crucial for candidates to have the right technical skills, ...
Service
Mar 29, 2019